As a microblading salon owner, you are undoubtedly spending quite a bit of time thinking of a way to market your business and how to make the salon name known to increase the number of your salon clients. Are you looking for some quick and easy marketing ideas for your microblading salon suite business, look no more? Read on we have a few simple ideas that will be low cost and effective.
Try a partnership with a non-competing business for a salon and suites co-promotion event.
The salon suite business concept allows your suite business to be surrounded by amazing entrepreneurs with expertise in various beauty industry fields, and you are all in one location. Workings together on a co-promotion, your exposure will double or even triple with marketing to each other’s clients. For example, offer a holiday package where you get a promotional cut and style in one suite and brows or makeup done in another. Coordinating schedules will provide a very convenient and low cost one-stop for clients, and in turn, it promotes all the businesses at your salon and suites location.
Establish a Review Reward Plan
Have the clients that love your work help you grow your microblading eyebrows salon. If you offer a reward or incentive when to encourage the clients to post positive reviews on your social media, google, or other consumer review sites, and your website. This will grow your brand at a low cost to you.
Develop an Email Marketing system
By sending something useful through an email marketing plan will help you stay in touch with clients. Email marketing has the best response rates of any type of marketing, like direct mail, social media, or advertising. Start and create an email list of your clients, you may choose to use a service like Mail Chimp to send those reminders to book an appointment, special offers, and coming up holidays that require special appointment time. Don’t forget to add that useful tip, latest trends, and life hacks before sending the email.
Special or personal celebration gram
Create a celebration offer to honor your clients on their special day. Send the client a Happy Anniversary or Birthday gram to offer a discount and a gift this will be well-spoken about amongst your clients’ friends circles.
Design a client loyalty program
Make sure the program you design has a clear & straightforward name that is associated with your microblading spa and brand. Client Rewards encourage future purchases and satisfying referrals. Remember once a client receives the benefit of the loyalty program, celebrate them with congratulatory words and share on your social media accounts. You will find this motivates people to join the program when they see what people receive from your designed program.
Donate your services
As specialized as your services can be, think about giving back to the community that is supporting your DFW microblading salon. Like donating to a charity, a cancer center or a school will get your name out to an enormous group of people. Start by checking with your local charity and church as they will have fundraisers that allow you to offer a donation of services. These are an excellent resource for community partners that will list your name; this would be a great investment to grow your client list.
We at Salon and Spa Galleria hope you find using the marketing ideas beneficial and successful. We also have what you are looking for in a luxury suite for your microblading salon — Call 972-691-7300 for your tour of any one of our 9 locations.