If you rent one of the many beauty salon suites in this country, as a business owner you are going to want to read this article, presented by Salon & Spa Galleria of Fort Worth, offering twenty-three salon suite rental locations in the Greater Fort Worth area. When it comes to beauty salon suite promotional ideas, and a winning business model, no one does it better than Salon & Spa Galleria. Call us at 817-917-3636 for more information.
Now, about that promotion!
Traditional advertising for beauty salon suites is expensive.
Name a traditional marketing strategy and, no matter what you name, chances are it will be costly. Billboards? Television commercials? Radio spots? Heck, even a newspaper ad is expensive, and newspapers are struggling.
None of this is good news for a person who wants to open a small beauty salon, or a small salon of any type. Money is at a premium; reserves are short; and the margin between profitability and the red is slim.
That is why an article like this one is so important. It is a new day dawning in the beauty industry, with many small salons opening, and finding the least-expensive and yet most-effective marketing approaches is crucial.
Beauty salon suites promotional ideas which will not break the bank.
Our first suggestion to you seems so ridiculous as to be not worth mentioning, but we think it is crucial: make sure you are giving the best customer service possible. You all have heard the old saying “build it and they will come?” Well, apply it to you salon studio, and your name on that studio. Provide a great service and word of mouth advertising will flow . . . for free!
Our next suggestion/recommendation: Learn as much as you possibly can about SEO and Google analytics. Online advertising is free if done correctly; the company which rules the internet is the company which will rule their market.
This last idea is one which has many tentacles: Be bold and make a huge splash. There is no one way to do this, but an example would be this: Go to the local park, set up a chair, hand out business cards, and provide free haircuts for a couple hours . . . or donate your services, for one day, at a retirement community. Those types of events will net outstanding results.
The Salon & Spa Galleria marketing program.
What do we do to help our clients?
- Your own web page in our online salon directory
- 26-step salon business marketing plan.
- Monthly marketing workshops
- A press release about you and your business
- Social media campaigns
We estimate this is a $300 value, and that value repeats each month, and that is what we call a great marketing strategy, free and effective, all part of the Salon & Spa Galleria rental package.
A final word about Salon & Spa Galleria.
Quite frankly, and we do not jest when we say this, our business model for a salon suite rental is so good, so attractive, and so profitable, we really think it is appealing to those who live in Fort Worth or those who live out of town . . . moving to Fort Worth would be worth it using our business model.
Call us today. We really can help you to change your life for the better.
